WHY FRANCHISE YOUR BUSINESS?

Franchising is the most dynamic method of business expansion ever devised. By franchising, many businesses have grown from a handful of units (or even just one unit) to hundreds or sometimes thousands of units within a few years. No other approach even comes close to the market scope and growth rate offered by franchising.

The franchise method of expansion is rich with potential for both the franchisor and the franchisee.

Advantages to the franchisor

By franchising, you can

Expand your business much more rapidly than if you grow only through company owned outlets

Because the franchisees contribute to an advertising fund, which you control, you can expand brand awareness without financial commitment on your part

The franchisees provide the capital for expansion, which allows you a high degree of financial leverage

Because expansion at the unit level is financed by the franchisee, your company takes minimal risk

Franchisees are far more motivated to maximize sales and profits than salaried branch managers

Franchisees are also more responsive to local markets than salaried managers, and typically can more readily achieve local public awareness of the business

Finally, franchisees are an important source of new marketing and product concepts, which can benefit your entire franchise network and increase the royalties you receive

Advantages to the franchisee

The franchisee buys into an already proven business concept – he does not have to “reinvent the wheel”

Through training and manuals, he has a well-defined track upon which to launch and operate his business

As issues arise, he can turn to the franchisor for advice and expertise

As the franchise network expands, he receives the benefits of enhanced brand recognition

As the franchisees as a group gain experience, they can provide ideas and answers to each other's questions

In short, the franchisee is in business for himself, but not by himself.

Despite these powerful advantages, franchising, like any other business activity, does carry risks and requires significant effort. It is not without its challenges and headaches. That's why FVG was created – to minimize the risks and maximize the chances for success for all involved.

If you are ready to consider franchising your business review Is Franchising For You and fill out our Getting Started questionnaire. If you be aware of a company that meets our requirements you are welcome to share their details with us in return for a potential referral fee as further described on our Contact Us page.

If you are ready to consider franchising your business review Is Franchising For You and complete our Getting Started franchise questionnaire form for a free no obligation and no risk franchise consultation. We will have one of our franchise consultants contact you.